We’re excited to share that founder Joe Morrison was recently a guest on the Love Your JOB, Love Your LIFE podcast by James Lambert from Engaged to Succeed.
In this conversation, we explored the concept of ‘What’s Your Vegas’, looking at the importance of understanding… well.. what’s important!
Check it out here:
Define what “Your Vegas” is for you
- It’s personal. What lights you up may not match others’.
- It can be a project, a purpose, a dream, or a mission.
- Knowing your “Vegas” helps anchor you when work feels routine or stressful.
Link “Vegas” to employee engagement
- Joe argues that when people connect their work to something bigger (their personal “Vegas”), engagement improves.
- Leaders who help employees see how work contributes to their “Vegas” win loyalty, effort, commitment.
Practical steps to find or sharpen your “Vegas”
- Reflect on times you felt alive, fully present, fulfilled.
- Ask “If money were no object, what would I do?”
- Experiment. Try small projects aligned with possible “Vegas” ideas.
- Be patient — it may evolve over time.
Why EVP Matters Right Now
Retention and attraction challenges are at the top of every leader’s agenda. The cost of disengaged employees runs into billions each year. A clear EVP not only helps bring in the right talent but also builds long-term commitment from the people already in your business. It answers the vital question for employees: why should I give my best here, and not somewhere else?
For more information about EVP, check out a detailed view into how I implement it, right here on the CHEER Website.
For more of Joe’s podcast appearances, take a look at Media section on our ‘About‘ page
Closing Thought
If you’re leading a team, scaling a business, or simply rethinking how to keep your best people, I’d recommend tuning in. EVP isn’t (just) about slogans or shiny brochures, it’s about uncovering what really matters to your employees and making sure it runs through the whole employee experience.
Enjoy!